Our Story

The Heart of Whitefish

Welcome to McGough & Co, your premier destination for exquisite jewelry nestled in the heart of Downtown Whitefish, Montana. Established in 1988, our family-owned store has been a beacon of elegance and craftsmanship in the community for over three decades.

At McGough & Co, we specialize in offering a dazzling array of diamonds, ethically sourced Montana Sapphires, and captivating custom designs that capture the essence of Montana's natural beauty. Our commitment to excellence is evident in every piece we create and curate.

With two talented on-site jewelers, including a master jeweler, and the expertise of an onsite Gemologist, we pride ourselves on delivering unparalleled quality and craftsmanship. Our team is dedicated to bringing your vision to life, whether it's a custom engagement ring, a unique pendant, or a timeless bracelet.

We're honored to have been voted the #1 jewelry store in Whitefish multiple years in a row. This recognition speaks to our unwavering dedication to customer service and our relentless pursuit of providing the finest jewelry at the best prices. At McGough & Co, your satisfaction is our priority.

Step into our inviting showroom, where you'll be greeted with warmth and expertise. Experience the magic of McGough & Co and discover the perfect piece to celebrate life's special moments.